Before you call a prospect, Wyra already knows who they are, what they care about, and what you should say. The Insights tab is your call prep — done automatically for every lead your campaigns have touched.
The Insights tab
Seven sections. Everything you need before a conversation.
Open any prospect in Interactions and click the Insights tab. Wyra's research is organized across seven sections — always visible, populated with whatever data Wyra found.
About
A complete profile — Summary, Background, Responsibility, and Focus. Wyra synthesizes their LinkedIn presence, career trajectory, and current role.
Use before any conversation to understand the person, not just their title
Insights
Wyra's analysis of why this prospect is relevant — their likely priorities, the pressures their role faces, and the signals that make them a strong fit.
Use to understand the fit before you open with your pitch
Discovery Questions
AI-generated questions tailored to this prospect's role, industry, and company context — designed to uncover pain points and buying intent.
Use during calls to open conversations and surface real needs
Talking Points
Specific points grounded in the prospect's context and your offering's value proposition. Tailored to this person's likely objections and priorities.
Use during calls when you need to stay on message under pressure
Why Now
The specific reason this prospect should act now — a market trigger, a regulatory pressure, a competitive signal, or a business condition.
Use to create urgency without manufactured pressure
Company Intel
Research on the prospect's company — industry, size, hot signals (funding, leadership changes, expansion), tech stack, cloud posture, and recent activity.
Use to open with something specific about their business
Outreach Opener
A suggested opening line personalized to their role, company context, and the Why Now. A starting point you can use as-is or adapt.
Use when starting a cold call or following up on a warm reply
How to use the Insights tab before a call
Spend 3 minutes before every call: read About to understand the person, scan Discovery Questions to have three ready, check Why Now to know your urgency angle, and glance at Company Intel for one specific thing to reference.
Click to call
Phone number unlocked. One click to call. No separate dialer needed.
When Wyra has found a phone number for a prospect, it appears in the prospect header with an Unlock number button. Unlocking reveals the number and enables click-to-call directly from Interactions.
Phone numbers are found by Wyra — not manually entered
Click-to-call is only available for prospects where Wyra discovered a phone number through enrichment. Not every prospect will have a number available — availability varies by role, region, and what's publicly accessible.
Open the prospect in Interactions
Navigate to the prospect you want to call. Review the Insights tab — Discovery Questions and Talking Points are your call prep.
Click Unlock number
The phone number appears in the prospect header. The Make a Call panel opens with their number pre-loaded.
Click Call
The call connects. Real-time transcription begins immediately — every word is captured as it happens. The prospect's full profile remains visible while you talk.
End the call
Click End. The transcript is automatically saved to the prospect's conversation thread — alongside the email and LinkedIn history.
Real-time transcription — saved automatically
Every call is transcribed as it happens. The transcript appears live in the call panel during the conversation. When the call ends, it's saved to the conversation thread automatically. Every call becomes part of the prospect's complete engagement history.
The complete pre-call workflow
Three minutes of prep. A conversation that feels researched.
Before the call
Read About + Company Intel
Understand who they are, what their company does, and what signals make this timing relevant. Pick one specific company detail to reference.
Opening the call
Use the Outreach Opener
Start with the suggested opener or adapt it. A specific, personalized opening beats a generic introduction every time.
During the call
Discovery Questions + Talking Points
Have three discovery questions ready. Use talking points when you need to address an objection. The transcript captures everything.
Why this matters
Most outbound calls fail because the rep sounds unprepared. Wyra's Insights tab gives every team member the research depth of someone who spent an hour preparing. The call becomes about the conversation, not the scramble to remember context.
Where to go next